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Twitter is a micro-blogging site that allows news and opinions to be shared, listened to and commented upon. The relationships and connections formed are global, the information is immediate and the viral potential extraordinary. People are sometimes fearful of this seemingly innocent social media tool. Until understood and embraced, the spontaneity, the transparency and the unwritten, sometimes arcane rules of behavior can seem like obstacles.
JoAnn works with individuals and businesses to finesse these forms of communication. She understands their capacity for relevance and meaningful connection.